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Sarah Till
- Sep 1, 2021
- 7 min
Part II : What I wish I'd known before I became a Flower Farmer
Lesson #4 : Who is your market? This probably should have been the first lesson really. Before you even sow a seed you should have a fairly clear idea of who will buy your product. I have to admit that I had pretty humble aspirations before I began growing. Initially it was to be just for me. I wanted to be able to pick flowers for my house throughout the year. When a friend saw the size of my plot she suggested I might sell the excess from a flower cart at my gate. At that p